FROM FACTORY IN CHINA TO SHELVES IN EUROPE Wholesale shop →Meet Aleesar Track →
ENNLDEعربي
ABOUT ALEESAR GROUP B.V.

A trusted partner in trade.

Based in the Netherlands with international operations in Dubai, we import, wholesale and distribute premium household, kitchen, lifestyle and electrical products.

WHO WE ARE

More than a wholesale supplier. A partner in trade.

At Aleesar Group B.V, we are more than a wholesale supplier — we are a trusted partner in trade. Based in the Netherlands with international operations in Dubai, we specialize in the import, wholesale, and distribution of premium household, kitchen, lifestyle, and electrical products.

With years of expertise in global sourcing and distribution, Aleesar Group has built a strong reputation as a reliable partner for retailers, wholesalers, and distributors across Europe and the Middle East.

OUR MISSION
Deliver quality products that meet modern consumer demands.
Support businesses with competitive wholesale pricing and flexible solutions.
Build long-term partnerships based on trust, transparency, and mutual growth.
OUR VISION

We aim to be the bridge between global manufacturing and European/Middle Eastern retail markets — empowering businesses with access to the best products, service, and opportunities.

WHAT WE OFFER

A full range. One reliable partner.

011,500+ premium SKUsCookware, kitchen appliances, home décor and lifestyle goods.
02Exclusive in-house brandsIncluding Leumx®, designed with craftsmanship and innovation.
03Direct sourcingFrom leading global manufacturers, ensuring high quality and consistency.
04Fast, reliable logisticsSupported by our strong presence in both Europe and the UAE.
OUR BRANDS

LEUMX®, KHMRAH® and REFMONT®brands of Aleesar Group.

LEUMX®Kitchenware & accessoriesPremium kitchenware and accessories — knife sets, granite cookware and casserole sets.
REFMONT®A brand of Aleesar GroupOwned by Aleesar Group and available exclusively through us.
KHMRAH®Fragrance & lifestyleAleesar Group is the brand owner of KHMRAH.
WHERE TO FIND US

Utrecht. Dubai.

HEADQUARTERS · SHOWROOM · WAREHOUSE

Utrecht, the Netherlands

Coloradodreef 28, 3565 BV UtrechtWorking time: 10:00 – 18:00 · showroom visits by appointmentservice@aleesar.com+31 6 8450 0955
INTERNATIONAL OPERATIONS

Dubai, UAE

Our base for operations in the Middle East, connecting global manufacturing with regional retail markets.
YOUR NEXT ORDER

Europe is waiting. Let’s stock your shelves.

Tell us what you sell and where. We come back with a price list or a sourcing plan within one business day.

FROM FACTORY IN CHINA TO SHELVES IN EUROPE Wholesale shop →Meet Aleesar Track →
ENNLDEعربي
ABOUT ALEESAR GROUP B.V.
A trusted partner in trade.

Based in the Netherlands with international operations in Dubai, we import, wholesale and distribute premium household, kitchen, lifestyle and electrical products.

WHO WE ARE

More than a wholesale supplier. A partner in trade.

At Aleesar Group B.V, we are more than a wholesale supplier — we are a trusted partner in trade. Based in the Netherlands with international operations in Dubai, we specialize in the import, wholesale, and distribution of premium household, kitchen, lifestyle, and electrical products.

With years of expertise in global sourcing and distribution, Aleesar Group has built a strong reputation as a reliable partner for retailers, wholesalers, and distributors across Europe and the Middle East.

OUR MISSION
Deliver quality products that meet modern consumer demands.
Support businesses with competitive wholesale pricing and flexible solutions.
Build long-term partnerships based on trust, transparency, and mutual growth.
OUR VISION

We aim to be the bridge between global manufacturing and European/Middle Eastern retail markets — empowering businesses with access to the best products, service, and opportunities.

WHAT WE OFFER

A full range. One reliable partner.

011,500+ premium SKUsCookware, kitchen appliances, home décor and lifestyle goods.
02Exclusive in-house brandsIncluding Leumx®, designed with craftsmanship and innovation.
03Direct sourcingFrom leading global manufacturers, ensuring high quality and consistency.
04Fast, reliable logisticsSupported by our strong presence in both Europe and the UAE.
OUR BRANDS

LEUMX®, KHMRAH® and REFMONT®brands of Aleesar Group.

LEUMX®Kitchenware & accessoriesPremium kitchenware and accessories — knife sets, granite cookware and casserole sets.
REFMONT®A brand of Aleesar GroupOwned by Aleesar Group and available exclusively through us.
KHMRAH®Fragrance & lifestyleAleesar Group is the brand owner of KHMRAH.
WHERE TO FIND US

Utrecht. Dubai.

HEADQUARTERS · SHOWROOM · WAREHOUSE

Utrecht, the Netherlands

Coloradodreef 28, 3565 BV UtrechtWorking time: 10:00 – 18:00 · showroom visits by appointmentservice@aleesar.com+31 6 8450 0955
INTERNATIONAL OPERATIONS

Dubai, UAE

Our base for operations in the Middle East, connecting global manufacturing with regional retail markets.
YOUR NEXT ORDER

Europe is waiting. Let’s stock your shelves.

Tell us what you sell and where. We come back with a price list or a sourcing plan within one business day.